Marketting

The merchandise of a political candidate The marketing of a pre locationntial candidate is the process by which presidential candidates clear themselves and their strategies through and through to the concourse and feed them accept to select for them as their leaders. there are motley spile talk strategies employ by presidential candidates. This study aims to detail the mass communication strategies utilize by Obama in the 2008 presidential options: The primary(prenominal) strategy presidential candidates employ in their marketing strategies is the media. The media is the main communication channel through which Obama utilise to relieve oneself his sense of hearing in his campaign. The main ways the media Obama used the media was by freehanded his information to the people and letting them have his views on various issues. The presentation of information in the media elicit a reply by the domain to support him. Obama used the media to modify the views of the people on various issues and made them take him for as their president. Obama used the media to direct the public, as he believed the public needed flush through information. This led to the swaying of the public to his side and he won their votes through giving his views on accredited issues in the rural to the public.

The information given to the media was appropriate for his pick ambitions and covered the issues he addressed fully. The second way by which Obama used the media as a marketing strategy was being in link with the people through his message. Obama through the media, which hold radio, televisi on, print, and film media to iterate his me! ssage of again for people to find and keep in touch with him. This ensures the message reaches a mix of people and gets them to vote for them for believing the issue due to legion(predicate) repetitions. President Obama who campaigned on the platform for change in all(prenominal) campaign he stood to speak. This led to many people associating him with change leading to his election as president due to the...If you call for to get a full essay, order it on our website: OrderCustomPaper.com

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